The stock market has been thrown into uncertainty amid Trump’s tariffs on Canada, Mexico, and China. While the North American countries have received a 25% tariff, the United States only assigned a 10% tariff on Chinese goods.

Stocks have reacted poorly to the news because tariffs increase how much consumers have to pay for products and services. That can lead to less demand and hurt corporate profits. Retaliatory tariffs from affected countries can make matters worse, but it’s still important to have a strategy.

Any stock market presents opportunities to deliver long-term returns. While waiting a few weeks or months can result in high-quality stocks trading at incredible discounts, some investors can generate positive returns during the current cycle. These three stocks have the potential to do well amid Trump’s tariffs.

Vital Farms (VITL)

Vital Farms (NASDAQ:VITL) sells eggs, which are less elastic than other products and services. If egg prices rise, most people will continue to buy eggs, although there are certainly limits.

However, Vital Farms isn’t only attractive because it’s selling eggs in an economy that will likely face higher inflation rates. The company has been solid beforehand and is continuing to expand. In Q3 FY24, Vital Farms reported 31.3% year-over-year revenue growth while boosting its profits by more than 60%. The egg producer also raised its fiscal year 2024 guidance and remains on track to reach $1 billion in net revenue in 2027. 

Vital Farms raised its fiscal 2024 guidance and suggests that it can generate at least $600 million in net revenue that year. This figure, combined with the $1 billion objective in 0227, implies an annualized 19% growth rate for the next three years. 

The company has been building relationships with more farms to achieve this long-term goal. Its farm network increased by 300 at the end of 2023 to 425 farms at the end of 2024, marking a 41.7% year-over-year increase. Vital Farms expects to deliver strong growth in fiscal 2025. It’s currently the leading U.S. brand in the pasture-raised egg market. 

iShares Gold Trust (IAU)

The iShares Gold Trust (NYSEARCA:IAU) has outperformed the S&P 500 and the Nasdaq Composite year-to-date. Although it’s still early, gold has been a key beneficiary of the uncertainty. Gold thrives during periods of inflation and can offer a haven for consumers who hold onto Canadian dollars and Pesos. Both of those currencies have experienced notable dips compared to the U.S. dollar ever since the tariffs were announced.

This ETF has a reasonable 0.25% sponsor fee and gives investors exposure to the price movement of gold. Central banks may more aggressively buy gold if they believe inflation will increase as a result of the tariffs. This fund also performed well in the second half of 2018, a time when most stocks were reeling due to tariffs from Trump’s first term. 

However, gold doesn’t need tariffs to gain value. IAU shares have been up by more than 70% over the past five years. It has underperformed the S&P 500 and the Nasdaq Composite during those stretches, but investors who are looking for more insulation from tariffs may want to consider this pick.

Netflix (NFLX)

Netflix (NASDAQ:NFLX) has shocked many skeptics with a 73% gain over the past year. Shares have also almost tripled over the past five years. The stock hasn’t received as much fanfare as it did in its FAANG days. The Magnificent Seven moniker gave Netflix the boot, and the new BATMMAAN stocks also excluded Netflix. Given the stock’s performance in recent years, it may be worth adding a second N to BATMMAAN.

The streaming giant’s profit margins continue to get juicier as people continue to pay for their streaming subscriptions despite price hikes. Netflix also began tapping into ad revenue for some of its members. Q4 2024 results came in strong, as revenue increased by 16% year-over-year. Net income almost doubled year-over-year.

Netflix has a lot of content to keep people entertained and continues to release new shows. It’s a small line item on most people’s budgets, so it will likely stay despite the tariffs. The company has also committed to creating fewer shows and focusing on quality. This decision has two benefits. First, it makes Netflix’s platform more desirable for customers. The second advantage is that this decision will minimize expenses. That second point becomes more valuable amid tariffs increasing the costs of many goods and services.